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Banned Ingredients List

Our banned ingredients list was developed in consultation with companies specializing in natural and organic products, national nonprofits and other industry experts. Products we've identified as "Natural" must not include any of the following banned ingredients:

Banned Ingredients for Grocery (food & drinks) and Nutritional Supplements
High fructose corn syrup
Artificial fats or artificial trans fats
Artificial colors
Artificial flavors
Artificial sweeteners
Artificial preservatives
Bleached or bromated flour
Banned Ingredient for Personal Care, Cleaning, Laundry and Cosmetic Products
Animal By-products
Bisphenol A (BPA)
Butylated Hydroxytoluene
Chlorine Bleach (sodium hypochlorite)
Ethylene Glycol Ethers
Linear Alkylbenzene Sulfonate (a.k.a. DDBSA)
Heavy Metals (Lead, Mercury, Cadmium, Chromium)
Monoethanolamine (MEA)
Musk Derivatives
Nonylphenol Ethoxylate
Octylphenol Ethoxylate
Phosphates (including Trisodium Phosphate)
Triethanolamine (TEA)